Ningxia Pepsi Hengxing Food Technology Co., Ltd. was founded in June 2011. It is an enterprise integrating cultivation, acquisition, production, processing and sales. It is mainly engaged in the cultivation, acquisition, processing and sales of Chinese wolfberry and red dates. The products are mainly sold to Beijing. , Shanghai, Guangzhou, Hangzhou, Shenyang, Ningbo, Jilin, Dalian, Qingdao and other large and medium-sized cities and shopping malls, supermarkets, pharmaceutical factories, and exported to the United States, Britain, Japan, the European Union, Taiwan, Hong Kong and other countries and regions.
The company firmly establishes the tenet of "quality, service, management", and produces, processes, and sells "Yifutang" brand products, which are well received by consumers. The company pays close attention to quality, controls the source, establishes a green food raw material base in Hongwu Mountain, Zhongning County, Ningxia with an area of 500 mu, and adopts the "company + base + standard" approach to provide customers with good quality products.
Since the establishment of the company, it has established a perfect quality management system, formulated the "Quality Management Manual" and "Employee Operation Manual", and issued it to each employee as raw material production, fresh fruit harvesting, processing, and picking at the company base Selection, classification, sterilization, packaging, transportation, sales, quality traceability, employee hygiene, training basis and code of conduct, and strictly control the input of pesticides, fertilizers and other inputs in accordance with green and organic food requirements, and strive to meet green food standards, internal Production and processing management is subject to the "Quality Management Manual".
The company's quality policy is to create a brand of "One Spoon" with green and health, meet customer needs with quality and integrity, and promote enterprise development with technology and innovation. According to the requirements of food hygiene, the company has successively obtained SC certificate, food business license, FDA certificate, and passed ISO9001 quality management system, HACCP system certification, organic certification and KOSHER certification. At the same time, strengthen food hygiene training for management and production personnel, formulate training systems and training plans, and take the quantitative assessment indicators of hygiene as the primary basis for salary, performance, and job promotion. The quality inspection department formulates operation specifications according to the production process requirements, and records and archives each processing process.
The company's leading product "Yishatang" brand wolfberry is made of high-quality wolfberry Ningqi No. 1 and Ningqi No. 7 fresh fruit. It has large particles, pleasing to the outside, full meat, bright and soft, delicious and sweet, inner quality is better, and its dried fruit color Dark red or dark red, the fruit umbilicus is obviously white, there is a small tip at the apex, the packaging does not clump. Lycium barbarum polysaccharides are 20-30% higher than other production areas, and the content of trace elements and amino acids related to the human body ranks above similar products in the country. The homology of medicine and food has been recognized and accepted by consumers. After active market promotion, coupled with its wide range of edible methods and usages such as direct oral administration, soup making, cooking, brewing wine, and deep processing development, the sales channels are becoming wider and wider.
The company has a marketing team, pays attention to technological innovation, increases investment in technology, and recruits talents. In 2013, the company comprehensively upgraded its operation and sales management concepts, created the "One Spoon" brand specialty monopoly chain service organization, and implemented the policy of combining direct sales and online sales, and opened flagship stores on large e-commerce platforms such as Alibaba, Taobao, and Yaoying. And booth, to provide customers with point-to-point services. In 2014, the Ministry of Foreign Trade was established to tap the international market, and it has been exported to more than a dozen countries and is favored by international friends.
The company is committed to dig out pure "Zhongning wolfberry" resources, and strives to make "Yifutang" a well-known brand. Continue to insist on qualified product quality and perfect after-sales service to satisfy the needs of customers for Zhongning wolfberry wholeheartedly, continuously strengthen the company's role in the agricultural industry, and make a response to the construction of "Chinese Qixiang" and promote local economic and social development Some contributions.